Speaker & Host | Raife Watson – Job board candidates are active not passive

Raife Watson is the full-time CEO of jobs website Adzuna, and part-time employment expert for Channel 9’s Today Show.

Raife spends his days meeting talent managers from Australia’s top companies to provide solutions on how to attract quality candidates to their businesses.

Adzuna is a jobs aggregator established in 16 countries with our humble beginnings starting in the U.K in 2011.

Job seekers flocked to the platform enthusiastically with the advent of detailed employment data and futuristic tools like ValueMyCV, which strive to make the process of finding a job simple, not arduous. Businesses and recruiters soon came on board and stayed, due largely to the cost efficiency of the pay-per-click model.

How can Adzuna help recruiters and businesses Australian market?

  1. The job board model is not cost-effective for businesses
  2. The type of candidates the job boards attract are active, not passive.

It is this second point Raife will be chatting about during the roundtable and reveals how Adzuna maximises this through a number of smart marketing to obtain new users to the site.

Passive candidates are highly skilled, highly reliable employees who are notoriously difficult to find. Raife will be discussing how to find these elusive candidates, what do with them once unearthed, and how much to spend on the hunt.

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